Being there for the other person, we believe is an inherent quality or feeling within ourselves. It's standing together for the others that brings out the best in us. The collective consciousness of a place is as important as our own individual consciousness. Kozhikode over the years has captured the imagination of the public when it comes to its warmth, hospitality and compassion. An often highlighted example of 'Kozhikodan' characteristic is the typical auto driver story we constantly hear.